The second crazy campaign The Yellow Pages did was The Taste of Yellow. That is to say that this guy named Josh was given a task: using only the businesses listed in the Yellow Pages, launch the worlds first chocolate bar that tastes of Yellow. He did it, he did. There are a whole bunch of videos you can watch to see what he did to get it done. Some of them are pretty hilarious.

By the time it was launched, everyone had seen the ads and heard the story. And it was stupidly hard to get your hands on a bar or twenty. By the time I managed to find a bar, most supermarkets had sold out, and people were making a killing on trademe. It was a bit of a fiasco, really.

But, I did get my hands on a bar. A guy from the office brought two into work for everyone to try. The packaging was pretty nice. Well designed and cute.

The first think you notice is the smell. It’s strong, and overpoweringly sweet. For those of us that either had kids or had worked in an ECE centre recently, it smelt a bit like playdough or plasticine. It tasted alot better than it smelt. A bit like pineapple lumps and custard and yes, a little bit like playdough. It was incredibly sweet, there was no way I’d be able to eat a whole bar.

I’d say Josh achieved his goal of making yellow chocolate taste of yellow. I think that overall it was a successful campaign, and got alot of people interested. :) Have you tried anything that’s overwhelmingly quirky lately?

Looking back, February was much better for me than January. My best friend came home for a week, and it was great to see her. I did alot of exciting new things, and definitely towards the end of the month felt like I was finally finding my feet again. Everything seemed alot less overwhelming, a lot less dramatic. It was nice to be able to breathe again.

I completely failed at uploading daily this month. One day would slip by, and the next, and it became a hassle. I’m still taking the photos everyday (which has been made easier by carrying my camera with me everywhere I go!) which has been good. I suspect if that became an issue the project would wither and die. Let’s hope it doens’t come to that!

This was my February:

1st of February to the 28th of February. 146 down. 219 to go.

Past Months: October, November, December, January.

A couple weeks ago The Second Quarter and I went to the NZ Beer Fest. For anyone who knows me, this seems like a stupid thing to do because I’m not a fan of beer. Not even a little bit. But it was one of those days where getting out and about in good company seemed like the thing to do, and so I went.

I’m glad I did. I did try the beer. In fact, there was one beer (Belle-Vue Kriek) that I had that was trying really hard NOT to be a beer. It had some sort of cheery undertone and well, it was still a beer that just tried so hard to not be a beer. I totally admire it’s attempt to be a beer, and not be a beer. I also heard alot about how people weren’t that into the dark ales. I’m glad I didn’t try any.

It also seemed to be that every second person that I saw was someone I knew, which felt pretty great. I didn’t take as many photos as I should have, but the few that I did take ended up being ones alot like these two:

We’re both a bit drunk. I’m not sure exactly what we are trying to do with our facial expressions. I’ll save your eyes from the others.

Another interesting thing was that Epic Beer had a big projector that showed a live feed of any tweet that mentioned @epicbeer. Naturally, me and The Second Quarter totally got our geek on.

My tweet came up top right. The Second Quarter was gonna sass, but pulled out at the last minute … he said something about it being immature using such rude words, and tried to be clever with a twitpic instead:

All in all, it was a great day. I’m sure if I was a fan of beer it would have been pretty phenomenal. What grand things have you been up to lately?

Cute, right? :)

When I say I’m moving to London, one of the few things that get mentioned is how AWESOME the public transport is. How waiting three minutes seems ridiculous. And that blows my mind a little, because in Auckland, the public transport is horrid. If your wait is a mere half hour, you should be happy.

Well, I have this friend, Busta. And he wasn’t so happy about the longer than half hour wait. Unfortunately Busta doesn’t have a blog on which to post his Open Letter, so I’m posting it here. Oh Maxx, I really wish your service wasn’t so dismal.

Dear Maxx customer service,

I’m currently sitting opposite the Glenfield Mall at stop B waiting for the Ritchies bus 131, scheduled to get here at 6:43pm. The time is now 7:21pm and still no bus. I know I didnt miss it since I’ve been waiting here after just missing the 131 bus that got here at 6:18pm, after madly flailing for the bus driver to pick me up. He didn’t.

I know the bus exists since both your website, and the tagged sign, with a faint whiff of urine next to me, both say so. So I’m wondering why I’m still sitting on this hard, sticky bench, rather than the comfort of one of the hard, sticky seats on one of your buses.

At this point I would like to express my appreciation of you updating your website with many pretty pictures. It certainly makes searching for imaginary bus routes much more satisfying, and I never liked the functionality of being able to see the map of the route anyway.

Is it your policy to pull numbers out of your head, and hope by some miracle that a bus with that exact number turns up, at the right stop at the right time? By my calculations, the chances of that happening are the same as if a leprechaun came and danced a jig infront of me right now, and then kicked me in the nuts for good measure, which I must say, would be a lot more fun than what I’m currently doing, as at least then I could say that I’ve been kicked in the nuts by a leprechaun.

If, in the future, you could provide something close to the service you promise I would be in your debt and may even share with you my prized black jellybean collection. My wife has just arrived. I called her and explained I’m trapped in some corner of hell reserved for waiting for public transport, and being called by a telemarketer while a really good episode of Shortland Street is on. I think I’ll stick with relying on her at the moment, because unlike Maxx, she actually picks me up when she says she will.

Final count, 7:38, no bus.

Melissa, from themelodramatic.net wrote a post about her sister-in-laws new experience with blogging. Her sister in law had written a post about it, about her experience with blogging. Why people do it, and the kind of people that do. I read that post, and I understood what she was trying to say. And then I wrote a comment that might as well have been a novel with it’s own ISBN or something.

Worse, days after I wrote that comment, I was still thinking about it. About why I blogged, why I wrote a novel to explain that for me, the blogosphere wasn’t filled with weird creepy people, or airheads that just want to talk about their diets or broken toes. That the blogosphere wasn’t filled with complete strangers. I thought about how I didn’t see myself as the person she’d described as a ‘blogger’. I thought about the bloggers I knew and how I didn’t see them in that cast either.

I thought about the people that I knew that blogged, and that were part of that scene, and about the people I knew that weren’t.

I thought about how The Ex hated that I blogged. He hated that after we broke up I was open to the entire world how I felt about things. How I felt about what happened between us. And he got shitty and said I was too open with our relationship. I think that he’d forgotten that for the whole three years we were together I didn’t blog openly about us. He was very rarely mentioned on rarg. And when we broke up? I blogged what I was feeling, openly, honestly. That’s not to say that I was nasty, and filled my blog with explicit hate posts or whatever. I never let the dirty details out. I was looking for support from the blogosphere, not starting a hate campaign. I remember in one of our discussions I tried to explain the difference, and he interrupted with “But this what you DO! This is WHO YOU ARE!”

And I was a little dumbfounded. Blogging is what I do? Blogging is who I am?

I held my tongue, at the time. But what I wanted to do was shake my head, and point out that he didn’t understand. And I think that alot of people don’t understand why people blog. Why casting a person into the ‘blogger’ sterotype, as if that is all they are, all they do, isn’t quite how it goes.

I do blog. And as such, I am a blogger. But I am so much more than that. A multi-faceted person of which blogging is only one side.

And I thought about why I do it.

I blog because I’d like a record of my life as I’m living it, to remember what I was doing, what I was feeling, who I was. I blog to better understand what I’m feeling, what I know, what I think, to type it out and to clarify. I blog to share what I know, and what I’ve learnt. I blog because I want to connect with people, and the blogosphere is filled with amazing, amazing people to connect with.

People who care, and can help. People who cheer you on and offer encouragement and commiseration when you’re down. Is a friendship through comments, tweets and emails any less a friendship than one you might have in real life? I don’t think so. I got an email from Sarah from becomingsarah.com the other day. An email that made me cry and feel all warm and fuzzy and understood all the same time. I’ve exchanged emails and tweets and messages with JJ, and Awmber and all sorts of lovely people who I know, are just an email away. People I haven’t met, people I haven’t spoken to in real life. People who care, just the same.

I think, that without a life outside of blogging, without the real-life friends I have and the adventures I go on and the decisions I make, I wouldn’t have anything to blog about. I wouldn’t have the blogger friends that I do, and I wouldn’t have anything to connect with or share. I think it’s pretty safe to say that while I blog, blogging is not my life. It’s only a segment.

Donald Millar wrote a book, called A Million Miles in A Thousand Years. In short, it’s about how he attempts to edit down his life to adapt it to a screenplay, and how he ends up reinventing himself to capture the viewers attention.

In the first chapter he says:

“The saddest thing about life is you don’t remember the half of it. You don’t even remember half of half of it. Not even a tiny percentage, if you want to know the truth. I’ve got this friend Bob who writes down everything he remembers. If he remembers dropping an ice cream cone on his lap when he was seven, he’ll write it down. The last time I had talked to Bob, he had written more than five hundred pages of memories. He said he captures memories because if he forgets them, it’s as though they didn’t happen, it’s as though he hadn’t lived the parts he doesn’t remember.”

I thought it was simple. Write it down. Remember the moments that make life worth living.

And reading back through my blog, I remember what I’ve done. Where I’ve been. The adventures I’ve been on. I remember the time I got hit by another car, and decided to start wearing seatbelts. I remember my first trip to Melbourne to visit my bestie, and how we had a brilliant girls weekend. I remember when The Square was new, when I patted a Rhino, and when I played with fire. I remember Quinns first day at daycare, and the day I quit the foul job I had at ICONZ. I remember the anxiety I had at throwing my best friend a hens party, but how it turned out brilliantly. I remember the day I got my sternum peirced, I remember feeding the wild kits, and the day I stopped feeding them. I remember my best friends wedding, loosing friends, gaining friends, and a million, billion other small moments.

I remember all the many small moments I might have already forgotten. I think, if for nothing else, I blog to remember the moments that have made up my life, made me who I am.

If you blog, why do you do it?

I forgot to mention that I guest posted over at casadekaloi.com while the brilliant Stephanie is away in Hawaii with her gorgeous family! Go check it out, if you have a spare moment :)

Snowplanet, the giant freezer filled with “snow”, has had this awesome deal. For the months of January – February you can ride 6pm – 10pm for $19. NINETEEN DOLLARS! That actually blows my mind, and needless to say a bunch of us were up there as much as we could be.

And perhaps it’s just that I haven’t been on a board since October, or that half my reader is filled with posts about snow, but I was pretty keen to get up there (even though everyone knows that Snowplanet has the tendency to be boring after the first little while. What with the two minutes up, twenty seconds down ratio).

And the first time was pretty awesome. We hit the boxes, and bailed and threw ourselves off jumps. I taught Zes how to not fall on his face as much, and my girl JZ taught me to be a bit more brave. The second time they’d changed up the terrain a bit more, and we hit the giant jump, and tried to throw ones off the mini ramps (we’re still learning this part, I can’t land it clean, I’m still turning as I land). Lyth even let me ‘instruct’ him a little, which made me feel like I knew alot more than I thought I did. But after a while, we were just bombing it top to bottom, trying to find a way to hit the terrain in a way we hadn’t already done.

And, after a while you make your own fun:

Like jumping shots with your gear in the carpark.

Sometimes going to a giant freezer can be brilliant. Other times you realise it’s the people you’re with that make it awesome.

A few weekends ago, after hauling The Third Quarters stuff around, The Third + Fourth Quarters and The Fourth Quarters family, and I drove twenty minutes out west. We walked through the bush for a bit, which looked like this:

And eventually we came to place that looked like this:

We clambered over rocks and swam in freezing but refreshing fresh river water and had a generally brilliant time.

Sometimes I forget that with a little bit of effort you can be somewhere amazing. That morning I’d hoped for perhaps a drip in a chlorinated pool. By that afternoon I was much happier that instead I swam in a river.

Have you hoped for something and been surprised by a much better alternative?

I’m a web designer. I design cute websites, like loveharder.org, or custom blog designs, like justonemiss.com, and even sometimes blog headers. While there was alot of designing going on, I definitely didn’t consider myself a graphic designer. So when a Osborne Street asked me to design a poster for their Sunday Jam Sessions I did that Tall Poppy thing, and said I couldn’t. Wouldn’t. I wasn’t a graphic designer, it wouldn’t be any good. Perhaps I could TRY but they shouldn’t expect greatness.

And then I gave it a shot. And now I’m a little bit proud of what I’ve done.

Pretty, right? I still wouldn’t call myself a graphic designer, but it’s nice to know that I can produce something visually pretty if asked. :)

July last year I wrote a post about Kiva: an organisation dedicated to alleviating poverty via micro-loans. That is to say, that instead of digging a few gold coins out of my purse and depositing it in a bucket for a faceless cause, I used my credit card to loan Maria Espinoza, a magazine retailer in El Alto, Bolivia $25 so she could expand her business. I was one of 10 people who were able to provide Maria a mico-loan that she wasn’t able to get from the bank, so she could expand her business, earn more, and provide for her family.

This week, she paid off her loan in full. And my $25 was returned to me.

I looked through Kiva, and honestly, the number of people whose lives could be made a little more self-sufficient, a little brighter by not a donation, but a LOAN was phenomenal. And I like the idea that I could help someone be a little bit self-sufficent. Giving a man a fish and all that.

So, I used the $25 that was returned to me to help another person. Meet Rebecca, from Koforidua, Ghana.

She’s 35 years old, with two school-aged kids. She runs a roadside grocery store and has done so for the last 4 years. With the Kiva loan, she hopes to expand her business.

It actually blows my mind that she runs a roadside grocery store. On the side of the road. Different places, different people, different customs. I think it’s really amazing, and I was more than happy to help, where I could.

If you’re interested in helping out someone yourself, please check out Kiva. I’ve added some additional information on how Kiva works, just in case you were curious. :)

About Kiva

Kiva’s mission is to connect people through lending for the sake of alleviating poverty. Kiva is the world’s first person-to-person micro-lending website, empowering individuals to lend directly to unique entrepreneurs around the globe.

1) Lenders like you browse profiles of entrepreneurs in need, and choose someone to lend to. When they lend, using PayPal or their credit cards, Kiva collects the funds and then passes them along to one of our microfinance partners worldwide.

2) Kiva’s microfinance partners distribute the loan funds to the selected entrepreneur. Often, our partners also provide training and other assistance to maximize the entrepreneur’s chances of success.

3) Over time, the entrepreneur repays their loan. Repayment and other updates are posted on Kiva and emailed to lenders who wish to receive them.

4) When lenders get their money back, they can re-lend to someone else in need, donate their funds to Kiva (to cover operational expenses), or withdraw their funds.